NATIVE ADS: THE ART OF SEAMLESS INTEGRATION

In the ever-evolving landscape of digital marketing, native ads have emerged as a powerful technique for reaching target audiences. Unlike traditional banner ads that disrupt the user experience, native ads are designed to blend seamlessly with the surrounding content. This method creates a more engaging experience for users, making them less obvio

Indian Railways Catering and Tourism Corporation (IRCTC), the leading online platform for train bookings, has partnered with Adgebra, a cutting-edge ad technology company, to implement its innovative 'Cuboid' ads into the IRCTC website. This strategic move aims to boost user engagement and provide a more interactive advertising Cuboid ads experien